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By spring, some Haight-Ashbury residents responded by forming the Council of the Summer of Love, giving the event a name.The media's coverage of hippie life in the Haight-Ashbury drew the attention of youth from all over America. Thompson termed the district "Hashbury" in The New York Times Magazine, and the activities in the area were reported almost daily.There is no cell service or distraction from the outside world, and for those few days all that mattered or needed to matter was fishing.
The increasing numbers of youth traveling to the Haight-Ashbury district alarmed the San Francisco authorities, whose public warning was that they would keep hippies away.
The term "Summer of Love" originated with the formation of the Council for the Summer of Love during the spring of 1967 as a response to the convergence of young people on the Haight-Ashbury district.
The Council was composed of The Family Dog, The Straight Theatre, The Diggers, The San Francisco Oracle, and approximately twenty-five other people, who sought to alleviate some of the problems anticipated from the influx of people expected during the summer.
Released on May 13, 1967, the song was an instant success.
By the week ending July 1, 1967, it reached number four on the Billboard Hot 100 in the United States, where it remained for four consecutive weeks.